The Beauty of colors

Packaging Design

墨水盒包裝設計




12 種表達不同美好意境的色彩,
不期而遇會是什麼樣的顏色?
怦然心動又是多麼鮮明
包裝圖案的發想就已那些美好的詞彙
去想像心裡的畫面,再配上墨水的色彩
整體風格顏色簡潔,唯一顯眼的顏色就是墨水形成的色塊
總共 12 款,擺在一起也不會突兀!










12 kinds of colours express different beautiful moods, what kinds of colours will result when they meet unexpectedly?
“How vivid the heartbeat is”the idea for the packaging comes from these beautiful words.
I imagine the picture as a heart, coupled with the colour of the ink.
The overall style is simple, and the only conspicuous colour is the colour block formed by the ink.










Thought / IDEA

During the creative process, several different types of packaging proposals were developed. One idea was to have a fixed pattern, but each one has a different colour. Another idea involved combining colours and illustrations. I then selected an approach to use: I created different colour blocks and shades on watercolour paper, and imagined the patterns that could be created using these colour blocks, matching the text with each colour. The name of each colour recorded one mood, to combine the picture of the current mood with the colour block.



Design for Suzhou Momicafe Books Company 蘇州貓的天空之城圖書有限公司